All Technologies Used
Motivation
The customer needed to transform the traditional ordering and payment processes in venues, which were slow and prone to errors. Guests struggled to place orders quickly, while venue owners lacked visibility into real-time sales and order management. Azati’s goal was to build five interconnected applications that enable instant ticketing and ordering, provide real-time analytics for venue owners, and create a scalable, unified ecosystem that improves efficiency and customer experience.
Main Challenges
The codebase was based on outdated technologies and lacked proper documentation or testing. Additionally, third-party service integrations such as email and push-notifications were unreliable, and the database structure was inefficient.
The applications were deployed on a non-stable and cost-inefficient hosting platform. The system needed to handle a sudden increase in traffic during weekends and large events, with request loads increasing by 100-300 times.
The project had no clearly defined requirements and a high level of uncertainty regarding product features. Despite these challenges, there were strict deadlines to meet, making decisions about system architecture and technical implementation complex.
Our Approach
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Consumer Mobile Apps (iOS & Android)
- Location-based venue search
- Order placement and payment within seconds
- Friend interaction and gifting drinks
- Real-time updates on order status
Bartender Application
- Order management from consumer apps
- QR code scanning for ticket validation
- Real-time order notifications
- Enhanced workflow for service staff
Merchant Administrator Web Application
- Real-time sales and transaction tracking
- Menu and pricing management
- Order monitoring and reporting
- Role-based access and multi-venue support
Global Administrator Web Application / CRM
- Management of venue accounts and requests
- Centralized client information storage
- Customizable reporting for business insights
- Integration with mobile and merchant applications
Scalable Cloud Ecosystem
- On-demand cluster scaling for high traffic
- Centralized cloud-based architecture
- Continuous integration and delivery (CI/CD)
- High reliability under fluctuating load conditions
Business Value
Connected Ecosystem: Integrated five separate applications into a single, cohesive platform, improving workflow across venues, staff, and customer support.
Operational Efficiency: Optimized order management and ticket verification, reducing service delays and increasing throughput for busy events.
Scalability: Migrated to a scalable cloud hosting solution capable of handling sudden spikes in traffic during weekends and large events.
Customer Experience: Enabled guests to place orders quickly, buy tickets, and interact with friends, enhancing venue engagement and satisfaction.
Cost Reduction: Improved efficiency for venue owners by reducing operational overhead and streamlining order processing.
Continuous Value Delivery: Established CI/CD processes and transparent development workflows, ensuring regular updates and rapid deployment of new features.